1. Focus on tourism and the effect it has on the lives of the people of the Third World and their natural environs.
2. Provide opportunities for the local people displaced and otherwise affected by tourism to express their views and concerns.
3. Work for gender justice and child protection in tourism.
4. Protect the rights of workers in the formal and informal sectors of the industry.
5. Denounce unfair practices in tourism and encourage action to change them.
6. Promote a good quality of tourist activity that is appropriate to the quest for a just, participatory, and sustainable society.
7. Empower indigenous peoples and support them in their attempts to get a fair price for their exposure to tourism.
8. Lobby against the violation of human rights related to tourism development projects at national and international level.
9. Provide research and information on the impact of tourism.
10. Engage in analytical study on the implications of globalization on the tourist trade and offer alternative paradigms for justice.
11. Advocate for just practices in tourist trade and to ensure that international trade mechanisms are in line with values of justice for the host communities.

Ecumenical Coalition on Tourism (ECOT)